Canyons Village Management Association (CVMA) is proud to welcome Dave March as its new Director of Marketing & Events who will help drive and expand the Canyons Village brand to ensure its stature as a vibrant, world-class, four-season mountain destination. March’s first day was Tuesday, January 2, 2018.
March most recently served as the Marketing and Events Director at Kimball Art Center since 2015 where he was responsible for the overall marketing, branding, communications and event management for one of Park City’s oldest and vital nonprofits. As a member of the senior management team, he was responsible for its brand refresh, new website and new creative direction, as well as the management of the annual Park City Kimball Arts Festival which delivered almost $21 million in economic impact to Utah in 2017.
After receiving his Bachelor of Science in Sport Management from the University of Massachusetts Amherst, March began his career in the ski and snowboard industry, working at Canyons Resort from 2000 to 2014 in marketing and events. He was responsible for numerous large events, including Chairman of the Organizing Committee for three Sprint U.S. Snowboarding & Freeskiing Grand Prix events, co-creation of Spring Grüv, annual Spring and Summer Concert Series, creation of Canyons Bike Park, as well as overseeing resort sponsorships, Canyons Freeride Athlete Team and the snow reporting department.
In 2014, March moved to Park City Mountain Resort to become the Senior Marketing & Events Manager overseeing all traditional marketing and advertising, as well as leading iconic events such as the U.S. Snowboarding & Freeskiing World Cup. March was additionally responsible for providing both oversight and direction for Canyons Resort’s marketing and event strategy as the two resorts merged into the country’s largest mountain under Vail Resorts.
- Email: email@example.com
- Direct: 435.602.1665
About Canyons Village Management Association
The CVMA, formed in 1999, oversees the development and progression of the Canyons Village Specially Planned Area (SPA) and functions as the Master Association. We provide various services related to resort aesthetics, development and design, resort beautification and contributing to and developing amenities and events which promote Canyons Village as a world-class destination community. For more information, please visit https://canyonsvma.com/